CVCR: Pedaling to 50

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Chippewa Valley Century Ride
May 19, 2026

The Countdown to 50 is On! 🚴‍♂️

Can you believe we are celebrating our 40th Anniversary this year? Four decades of incredible views, unforgettable miles, and the best cycling community around. But while we are looking back at 40 years of amazing memories this weekend, we are also looking forward to the future.

This year, we are officially launching our "Pedaling to 50" campaign—a vision to ensure the Chippewa Valley Century Ride remains a premier, top-tier community tradition for the next decade and beyond.

We have two great ways you can join us in fueling this mission right at the ride:

1. Drop a Donation in the Buckets

If you love the routes, the rest stops, and the camaraderie, consider leaving a little extra love. We will have designated donation containers placed throughout the ride area. Every single dollar goes directly toward supporting the ride’s future.

2. Gear Up at the Exclusive Souvenir Shop

Want to take a piece of history home? Stop by our Souvenir Shop during the event! To mark this massive 40-year milestone, we have lined up a few exclusive and limited-edition items that you won’t find anywhere else:

  • The 40th Anniversary Commemorative Mug & Glass: Perfect for your morning coffee or a cold post-ride brew.

  • Specially Designed CVCR Coasters: A sleek addition to any home, these custom pieces were designed and crafted right here by our ride volunteers to help secure the future of the event. We have several styles to choose from, including our exclusive 40th Anniversary design, classic CVCR logos, and generic biking themes.

    Don’t need coasters? You can easily add a hanger to create a unique wall or Christmas tree ornament, or add a magnet to display on your fridge. They make the perfect gift for all your cycling friends.

    🔥 SHOP SPECIAL: Buy any 4 coasters and get your choice of a FREE 40th anniversary glass, mug, or coaster holder!

⚠️ Don't wait: These commemorative items are only available at this year’s ride and will not be restocked. Once they are gone, they are gone!

Whether you drop some spare change in a bucket or grab a limited-edition glass, your support keeps our gears turning. We can’t wait to see you all at the starting line this weekend. The road to 50 starts with you. Thank you for your support.

Time is Running Out! ⏳

If you haven’t registered for this year's ride yet, don't wait! Prices increase this Saturday. Head over to www.CVCRide.org right now to secure your spot and lock in the best rate.

See you there!